BMSS, LLC, one of the largest accounting and advisory firms in the Southeast, recently invested in engagement letter and client document technology platform Knuula.
The investment from BMSS came after successfully implementing Knuula over the past year and is aimed at helping the company grow, as well as showcasing its own commitment and faith in the platform.
BMSS initially adopted Knuula to streamline its engagement letter process but quickly recognized the platform’s broader potential. Knuula could create complex client documents at scale, which was a large need for the broader accounting industry. BMSS thought this presented a unique opportunity to guide Knuula and help facilitate its growth.
“We began working with Knuula in spring 2024 to streamline our engagement letter process,” said Don Murphy, Managing Member of BMSS. “It quickly became clear that Knuula was not only a strong solution for us but also an ideal partner in advancing industry-wide automation.”
“We’ve long sought to partner with a firm focused on strategic innovation in the accounting space,” said Jamie Peebles, Founder of Knuula. “To develop a perfect solution for large firms, it is ideal to have a partner that is willing to work closely together and iterate quickly. This requires constant feedback between our two teams. The IT team from BMSS worked with our development team constantly and helped us iterate rapidly. We also had consistent input from partners, managers, and administrative staff to help us make valuable changes to Knuula. BMSS was a perfect partner for us.”
“Knuula has transformed how we manage our engagement letter lifecycle,” added Don Murphy. “The platform enables us to serve clients more effectively while automating internal workflows, saving time, and enhancing the overall client experience. Investing in Knuula was a natural next step as we strive to lead the profession in innovation.”
Specific financial and other terms of the deal were not disclosed.